Practitioners who fix competence, not a vendor selling classes.

CoDe:learn is part of the Jaya Reka Indonesia business group. Since 2017 we have worked with banking, multifinance, retail, and other industries across Indonesia.

Built by people who held these roles first.

CoDe:learn was founded in 2017 by managerial practitioners from banking and insurance. They had spent two decades inside the functions they now teach: sales, service, wealth management, human capital, and business process. That origin decides how we work. Before a single slide is written, we run a needs analysis, because a class that does not answer a real gap is only an expense.

Today we are supported by more than 30 partnership executive consultants and professional trainers, each with over ten years of hands-on experience, so a program can be staffed by someone who has actually run it.

In-person class
2017
Founded by seasoned managerial practitioners
30+
Executive consultants and professional trainers
10+
Years of average hands-on experience per facilitator
60/40
Practice and case study versus theory in every class

What we stand on

Three things decide whether a program is worth your budget: where we are headed, what we owe you in every session, and how we behave while getting there.

Our Vision

To become one of the best companies in Indonesia in developing human resource competence.

Our Mission

To always add value to HR competence and company performance in every training and consultancy we deliver.

Our Values

Integrity, trustworthy and upholding the professional code of ethics. Professional, accountable and open with stakeholders. Quality, guarding and raising the standard of our work.

Practitioners. Advisors. Facilitators.

Two decades each at Bank Mandiri, BNI, Standard Chartered, Manulife, Zurich, and AXA Mandiri. They ran these functions first, and now they teach and rebuild them.

Puguh Asto

Chief Executive Officer
Puguh Asto

More than 20 years in banking at Bank BNI and Standard Chartered, Business Advisory at Central Java Power (Sumitomo Corporation Japan), and currently Independent Commissioner at Suzuki Finance Indonesia.

Special Expertise
  • Organization development: structure, job description, KPI
  • Talent Pool & Leadership Program
  • Public Speaking & Business Communication
  • Sales & Service Culture
  • End to end CRM strategy: acquisition, retention, loyalty
  • Business Process Re-Engineering
  • Telemarketing & Contact Center

Wendy Isnandar

Strategic Advisor
Wendy Isnandar

More than 20 years at Bank Mandiri, last serving as Managing Director at PT Mandiri Manajemen Investasi. Now a finance and investment consultant and trainer.

Special Expertise
  • HC Recruitment & Selection Assessment
  • HC Planning & Development
  • Business Plan Strategic
  • Sales & Service Culture
  • Wealth Management, Financial Planning, Investments
  • MSc International Banking & Finance, London Metropolitan University

Rudy Munardi

Business Advisor
Rudy Munardi

More than 20 years in banking and insurance: VP Wealth Management at Bank Mandiri, VP at Manulife and Zurich, Director at AXA Mandiri Financial Services. Now on a risk oversight committee at a state holding.

Certified
  • Certified Risk Professional (CRP), LSPPM BNSP
  • Certified Securities Analyst (CSA), LSPPM BNSP
  • Certified Technical Analyst (CTA), LSPPM BNSP
  • Certified Risk Management Level 3 (BSMR & BARA)
  • Certified Wealth Manager (Aff. CWMA)
  • Associate Estate Planner Practitioners (AEPP)

Ronny Pryadi Ismaya

Business Advisor
Ronny Pryadi Ismaya

More than 20 years in banking, last serving as Vice President at Bank Mandiri. Now a finance and investment consultant and trainer for banking and multifinance.

Certified
  • Certified Instructor, BNSP
  • Certified Financial Planner, CFP FPSB
  • Qualified Wealth Planner, FPSB
  • Certified Wealth Manager, MM UGM
  • Competency Based Interview, CBI SHL
  • Service Excellence, SQCI Singapura

Supported by more than 30 partnership executive consultants and professional trainers across Indonesia.

Studio for online class, room for meeting in person.

Our online sessions run from a studio with proper technology and IT support, so the class stays interactive instead of turning into a monologue.

CoDe:learn online training studio
Online training session
Group discussion during training
Studio control room

Want to know if we fit your needs?

Tell us the gap your team is facing. We will come back with a needs analysis plan and an indicative proposal.